TEST YOUR KNOWLEDGE ON ALL_ASEAN BRANDS
How much do you know about ALL_ASEAN brands? After the launch of the 2017 Report, we invited readers to test their "ASEAN brand IQ." This test consisted of 15 questions to discover how much people know about brands on Social in the ASEAN-6 region. HINT: All the correct answers to the Test could be found in the ASB ALL_ASEAN Brands Report 2017. We aim to open a new test and prize competition when the new Report 2018 is out. PRIZE WINNER 2017: Mr Omer Imtiaz The winner received AirAsia return flight tickets to or from Kuala Lumpur worth max. 500RM. Congrats, Omer 
When we launch the new test for 2018. Don't forget to leave your email address after the quiz to participate. THE STRUCTURE OF THE TEST 2017 In order to determine your ASEAN Brand IQ we developed a test based on three distinct knowledge domains with three levels of difficulty. The questions evolve around country-specific questions, which considers the six major ASEAN countries; brand-specific questions on which brands are strongest on ASEAN Social; and the final category considers a combination of the previous sections namely the country of origin of the brands. Within all these categories there are three levels of difficulty. In total, 21 points can be earned. ASEAN BRAND IQ SCALE SCORES 20-21 : Expert: Congrats, you know everything about ASEAN Brands. 16-19 : Proficient: Very good, you are almost there. 12-15 : Competent: Not bad, check our report and retake the test. 6-11 : Advanced Beginner: You can do better. 0-5 : Novice Thank you very much for your time and good luck. Please start with the test now by clicking on the button below. |
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(winners will be announced on December 14th, 2017)
(winners will be announced on December 14th, 2017)